Conservation 101: the Compete to Conserve Blog

photo credit: miss_rogue

Wrap rage, the anger, frustration, and, sometimes, injury that occurs when opening a new package will hit its annual peak this December. Instead of kissing under mistletoe or roasting chestnuts, millions of consumers will instead spend time untwisting sharp, poky twist ties and slicing through airtight plastic clamshell packaging that seems better suited to seal off biological weapons than iPods.

For people trying to conserve resources, wrap rage is particularly vexing because, in the end, they’re left with piles of waste that can be neither reused (how many twist ties can one family really use?) or recycled (just because there’s a recycle symbol on a plastic bag doesn’t mean your local recycling facility will accept it). Paying customers are also annoyed knowing that much of this packaging is produced to deter shoplifters. (It’s also designed to make shipping and stocking more efficient.) Remember the terrible wasteful 6×12-inch cardboard box CDs used come packaged in? Consumers complained enough to rid the industry of the boxes. Now a new generation is aiming to put an end to wrap-rage packaging.

Some, fed up with overconsumption and inspired by the “reduce” movement, say that the best way to avoid wrap rage is to not buy anything–or at least not buy anything overpackaged or sealed in a clamshell. That would mean swearing off all electronics and many toys. So while there are merits to this argument, like other abstinence-only pledges, it may not be realistic. The cultural traditions and comforts of giving and receiving gifts during the holidays run strong.

One happy medium suggestion is to reduce the number of gifts you buy this season. Faced with economic uncertainty, many consumers are already pledging to buy less this year (much to the dismay of retailers). In light of mindful holiday buying, Amazon.com is hoping its “Frustration-Free Packaging Initiative” will lure shoppers fed up with overpackaging.

The Seattle-based online retailer has teamed with toy maker Mattel, electronics manufacturer Transcend, and Microsoft to sell 19 products that use less packaging and are easier to open. Amazon says, for example, the Fisher-Price Imaginext Adventures Pirate Ship “is now delivered in an easy-to-open, recyclable cardboard box. The new packaging eliminates 36 inches of plastic-coated wire ties, 1,576.5 square inches of printed corrugated package inserts and 36.1 square inches of printed folding carton materials. Also eliminated are 175.25 square inches of PVC blisters, 3.5 square inches of ABS molded styrene and two molded plastic fasteners.” Transcend memory cards will be shipped in recyclable cardboard rather than plastic clamshells.

Nineteen is an awfully small number of products to choose from. And it won’t end wrap rage overnight. But it’s a start.

photo credit: Davichi

It’s not your imagination. You are getting less for your money. A new Consumer Reports reader survey found that a growing number of products are being downsized by manufacturers to cut costs (theirs not yours), while package sizes are remaining the same, and, in some cases, are growing.

Companies say customers prefer downsized products to price hikes. And Consumer Reports’ own survey suggests consumers are split, with half saying they prefer paying more to getting less. One thing is certain: more packaging means more waste–not just in terms of trash, but also greater quantities of raw materials, fuel, and energy consumed while producing and shipping larger containers.

Unfortunately, this common industry practice is more than just deceitful. It makes it even harder for the average consumer to follow the first and most important of the three conservation Rs: “reduce.”

A sampling of recently shrunk packages: Hershey’s special dark chocolate bar, Hellman’s mayonnaise, Iam’s cat food, Kellogg’s Froot Loops cereal, and Dial bar soap.

Read the full story at: http://www.consumerreports.org/cro/food/news/2008/10/the-lowdown-on-downsized-products/overview/downsizing-ov.htm

Lush employees go naked in San Francisco.

Who among us hasn’t done work in the buff? Pants sometimes take a backseat to meeting a deadline now that Blackberries, laptops, and home computers let many of us occasionally work from home. But going to work naked when you face hundreds of people a day? That’s what store employees of the cosmetic company Lush did last week to promote its “naked” package-free body and bath products.

Wearing nothing but aprons that read “Ask me why I’m naked,” employees at 27 stores across the U.S. handed out flyers that encouraged customers and passersby to consider the environmental impact of packaging. Yes, it was a publicity stunt, but it was a fun, good-natured way to inform people on an otherwise dismal subject.

The U.K.-based retailer says that packaging contributes 2 percent to global greenhouse emissions and plastic consumes 8 percent of the world’s oil resources. The State of California says that packaging makes up one third of the 66 million tons of waste Californians throw away each year.

Industry is the biggest offender of packaging waste, but consumers contribute to the pile, too. With that in mind, Lush sells many of its products, including shampoo, without packaging and in bars that are sliced to size. (Liquid shampoo, because it’s mostly water by volume, weighs more and takes more energy to transport. It also requires plastic packaging.) At a customer’s request, a salesperson will wrap bars in paper to take home. That, of course, defeats the idea of no packaging, so repeat customers often come in with a reusable baggie or soap dish.

More resources:

“Bare Facts on Packaging,” August 28, 2008, SFGate.com
http://www.sfgate.com/cgi-bin/blogs/chrongreen/detail?blogid=50&entry_id=29565

Use Less Stuff Report, for consumer tips and the latest research on waste reduction
http://www.use-less-stuff.com